lundi 3 août 2015

Periscope & The Support Of Social Media Agencies

By Robbie Sutter


There are many ways to get information out to the public, but it's easy to see that video is one of the most vital. In fact, many companies have taken to the likes of Periscope, which is one of the hottest platforms in this day and age. Even though many social media agencies see this as a strong platform, others may wonder what the big deal is. For those who are curious to learn as much as possible, here are reasons why the platform in question matters.

Periscope, for the uninitiated, is a mobile app that allows users to stream and watch video content as it happens live. Twitter purchased the brand some time ago, and has since then made it available to those who have iOS devices. It's easy to see why Periscope has appeal, seeing as how those who use the Internet have a fixation on live content. Everything from sports broadcasts to video game streams are popular, and show no signs of fading anytime soon.

Of course, when it comes to the ways in which Periscope can be applied to business, there are a couple of key points to make note of. First of all, networking has been integrated into a number of campaigns, constructed by firms such as fishbat. Who's to say that clients who use Twitter cannot also bring said video streaming platform into their future endeavors? Provided the products and services client offer match up, there's little reason why this can't be done by social media agencies.

I also believe that Periscope is beneficial, in terms of how new it is. Keep in mind that it's only been around for more than one year now, meaning that there are so many possibilities which haven't been tapped into yet. Of course, the most intuitive uses are those which can only be unlocked by authorities in marketing and entertainment alike. Even though this program may be young, the possibilities it has cannot be overlooked.

Hopefully these details have helped you better understand Periscope, and why social media agencies recommend it so much. I would highly recommend that you give it a try as well, even if it's only for a few minutes. Who's to say that those few minutes can't become hours, depending on what your interests are? This platform has a wide degree of potential, and only with time will we be able to see just how far it can go.




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